SEO is about more than just getting a page to rank high in search results. It’s also about building relationships with other people and creating content that will help your target audience find what they need. These may not be the most exciting tips on our list, but they’re some of the most important things you can do as an SEO professional or business owner:

If a page is relevant to your business, but not specifically about you, then you should probably link to it.

Link building is one of the most important aspects of SEO, but it can be difficult to figure out what to link to. If you know that a page is relevant to your business and not specifically about you, then it’s probably worth linking to.

In order for links from other sites (or “backlinks”) to help increase search rankings, they need certain characteristics:

• Relevance –

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