Registering a trade name is a foundational step for any enterprise embarking on business set up in Dubai. This process not only secures a unique identity for your venture but also provides legal protection and establishes your brand’s presence in a competitive market. Understanding the rules, procedures, and relevant authorities is essential to smoothly navigate this initial phase of establishing your operations in one of the world’s most dynamic business hubs. A carefully chosen and registered trade name reflects your business ethos and forms the cornerstone of your marketing and branding efforts.

Overview

• A trade name is essential for legal identity and brand protection during business set up in Dubai.
• The registration process involves checking name availability, submitting an application, paying fees, and receiving initial approval.
• Mainland businesses register with the Department of Economy and Tourism (DET), while free zone businesses register with their respective free zone authority.