Link Building: Repurposed
From guest posting to link building campaigns, there are a lot of ways you can build links and drive traffic to your site. But there are also many other ways to do so that don’t involve any technical SEO skills whatsoever. In this post, we’re going to outline some alternative strategies that you can use instead of traditional link building methods.
Repurposed content is content that has been used in one way and can be reused in another. It’s an effective way to get more links, which is why it’s so common among link builders.
You can repurpose your existing material by changing the format (from video to infographic), adding new information (adding a blog post section), or changing the context (turning your press release into an article).
Guest posts are a great way to build links. You can write the guest post yourself or get someone else who has a similar audience to write it for you. The content should be relevant and informative, as well as well-researched.
List building is a great way to get links and traffic.
Here’s a simple process for list building:
- Find popular content on your topic (i.e., with Buzzsumo)
- Use that content to create a list of links, then email the list
Interviews and Q&A sessions
Interviews are a great way to get your name out there and promote your business, product or service. They can be used to interview someone who is an expert … More >>>