Link Building: Repurposed

Link Building: Repurposed

From guest posting to link building campaigns, there are a lot of ways you can build links and drive traffic to your site. But there are also many other ways to do so that don’t involve any technical SEO skills whatsoever. In this post, we’re going to outline some alternative strategies that you can use instead of traditional link building methods.

Repurposed Content

Repurposed content is content that has been used in one way and can be reused in another. It’s an effective way to get more links, which is why it’s so common among link builders.

You can repurpose your existing material by changing the format (from video to infographic), adding new information (adding a blog post section), or changing the context (turning your press release into an article).

Guest Posts

Guest Posts

Guest posts are a great way to build links. You can write the guest post yourself or get someone else who has a similar audience to write it for you. The content should be relevant and informative, as well as well-researched.

List building

List building is a great way to get links and traffic.

Here’s a simple process for list building:

  • Find popular content on your topic (i.e., with Buzzsumo)
  • Use that content to create a list of links, then email the list

Interviews and Q&A sessions

Interviews are a great way to get your name out there and promote your business, product or service. They can be used to interview someone who is an expert in their field, but they can also be used to promote an event or article you’ve written.

The best thing about interviews is that they’re very flexible in terms of what they can be used for: if you want to get more exposure as a blogger, then write an interview with another blogger on the same topic; if you’re organizing an event and want people interested in attending it (or even just being aware of its existence), do an interview with someone who will talk about why this particular event matters; if there’s something specific about your industry that no one else has covered yet (such as how artificial intelligence will affect job roles), then write up some questions around that topic and send them over via email so both parties know what direction things will go once filming begins.


  • Infographics are a great way to get links.
  • They’re easy to create and share.
  • They can help you build your brand and authority.

Link building is about more than just link building.

Link building is about more than just links. It’s also about getting people to read your content and share it.

The first step in link building is creating great content that people want to read, but this can be difficult if you’re starting from scratch. Instead of trying to create a whole new piece yourself, why not use an old post as the foundation for something new?

Link building is a complex process that requires a lot of planning and execution. While the best way to build links is still through unique, high-quality content that people want to share, there are other ways that you can use repurposed content as well. These include guest posts on relevant blogs or forums, interviews with experts in your industry who have large followings on social media sites like Twitter or Facebook (think podcasts!), infographics that tell stories about topics related to what your site covers but also provide value added information for readers interested in learning more about those topics from another angle than just reading text alone would provide.”

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