“We need an article about building linkable and pleasing content.”
You can imagine that this isn’t the most inspiring task for a writer. But if you follow these three simple steps, you’ll be able to build linkable and pleasing content in no time at all.
# Thesis Statement
Build Links With Content That’s Interesting
You need to be interesting, useful, unique and shareable.
- Interesting: Your content should be relevant to the topic of your site and resonate with your audience. If it doesn’t interest them, they won’t read it–and if they don’t read it, there’s no chance they’ll link back to you or share with their friends (unless they happen to think that you’re really boring).
- Useful: You also need to make sure that what you’re saying has some value for visitors; this can come in many forms: tips or advice; entertaining stories; useful information about products/services/etc.; etc.
Build Links With Content That’s Useful
If you want to build links, then the first step is to create content that’s useful.
This may seem like an obvious point, but it’s worth noting that not all content is created equal. What makes some pieces more linkable than others? In short: usefulness. If a reader finds something useful, they’re more likely to share it with others–and if they do so on social media or another platform where other people can see it (like Reddit), those new readers might be impressed enough by your work that they decide to link back themselves!